FAQ

Learn more about how Brame’s software and services can help you use gamification to supercharge your business and marketing efforts.

Brame SaaS

Software as a Service (SaaS) is a sales model for software solutions in which a third-party provider hosts applications and makes them available to customers via the Internet.

Brame AG is always developing and programming new games.

  • Wheel of Fortune
  • Scratchcard
  • Spin the Bottle
  • Slot Machine
  • Puzzle
  • Memory
  • Sliding Puzzle
  • Swipe It
  • Quiz
  • Personality test
  • Guess The Picture
  • Advent calendar

Until the end of 2020, Brame will only sell single individually designed mini games, some of which were created with the software solution. However, from 2021 companies will have the additional option of creating their own games with this SaaS solution. With an annual license you can create as many campaigns as you like in the form of a modular system and publish them directly. For more information please contact info@brame.ch.

Basically a game consists of 4 pages: Start Page, Lead Page, Game Page and Thank you Page. Our customer gets certain guidelines and tips regarding design, game metrics and game flow. Every change is possible, but of course it requires an extra effort.

Brame’s servers are located on Amazon AWS on the one hand and Microsoft Azure on the other. Therefore the European Data Protection Act applies. If your company culture only allows data on your own server, we can build a Rest API after consultation.

A regular e-mail campaign is sent to contacts at the selected time. If you use automated e-mail campaigns, contacts that meet certain trigger and delivery criteria will receive the e-mails automatically.

Select a type of automation, create an e-mail or a whole series and define the delivery criteria. We use activity and contact information to determine who should receive your e-mails and when (e.g. “All those who have more than 3 correct answers will receive them after submitting the lead form.

Currently you can export the contact data from the Brame Dashboard to an Excel list and then import it into your CRM. For the future, however, interfaces with tools such as Mailchimp are planned, but at the moment it is really a matter of finding out from the market for which systems the interfaces are the most important.

Our customer gets a login to the dashboard, where the following data is measured:

  • Visitors
  • Leads
  • Unique users
  • Engagement
  • Conversion rate
  • Call-to-Actions
  • Devices
  • Game-specific KPI’s

Normally Brame’s software solution always supports the latest operating systems i.e. MacOSX Sierra, iOS 11.0, Windows 7 and Android Nougat 7.0 and newer.

Normally Brame’s software solution always supports the latest browsers i.e. Google Chrome, Mozilla Firefox, Opera Browser, Safari Browser, Maxthon Cloud Browser, Rockmelt Social Browser, Seamonkey Browser, DeepNet Explorer, Avant Browser etc. (excl. Internet Explorer, as it works with outdated technologies).

Brame’s solutions are fully responsive and therefore any device is supported.

On web-based output forms. For example on a landing page in full screen, as a pop-up or embedded in a certain website page. Embedding directly on newspaper article pages is also possible.

A web-based application is also called a web application or web app. This is an application program that works according to the client-server model. On the Internet, the application can be opened by entering the URL and using an HTTP protocol.

No, social media is used for promotion where a hyperlink should lead directly to the game. Brame offers additional animations to push the game in an advertising banner.

Yes, on the one hand hyperlinks to social media pages can be added with a prompt and on the other hand the result of the game can be shared on Whatsapp, Twitter and Facebook.

Basically yes. But since this does not work like the usual process with an iFrame, possible solutions have to be discussed with Brame first.

Yes, whether with iPads, screens or personalized links, the experience can also take place offline at the POS or at trade fairs.

A campaign can basically last as long as the customer wishes. Depending on the number of campaigns and running times, a small amount for server hosting can be added. The game belongs to the customer and therefore he has the right to run a campaign several times.

Normally all changes have to be done until the date agreed in the service level agreement (normally until 1 week before delivery). By agreement, certain campaigns (images, prices, texts) can also be made during the campaign. Basically, the game is still yours after the campaign and small design, text or metric changes are charged at an hourly rate.

In principle, a new iFrame URL can be created for each additional language. For this, Brame charges a surcharge of CHF 500.- per language.

Brame provides all its customers with templates that you may adapt to your wishes and needs. Of course you can also implement or link your own documents.

There would probably be a way to recognize and analyze the users and their results. With a so-called Session ID this would be feasible. Also in the addressed intranet we could work with User ID’s that recognize the login and thus make the link to the person.

Tailor-made

Brame offers all kinds of tailor-made IT projects to improve customer experiences. From exciting games, to user-friendly apps and innovative software solutions. We take on new concepts from A-Z: conception, development, management, evaluation.

A web app (“web application”) is usually based on HTML, JavaScript or CSS. Since it is loaded from a web server and executed in a web browser, it does not require any installation. Nevertheless, you can create a shortcut for a web application on the desktop of a computer or the home screen of a mobile device – using a bookmark makes this possible.

The spectrum of web applications is large: It ranges from small tools to web app versions of well-known programs (such as instant messaging services or office packages) to graphics software or browser games. Many programs and services have a dual-track approach: they are offered both as web applications and as native apps.

This refers to application software, i.e. an executable program that performs a more or less useful function but is not relevant to the functioning of a system itself. In this way, the functional range of a device is extended.

An app ensures better performance on older phones and tablets and gives the player the ability to play without an active internet connection.

Developing a game as a native app would only slightly increase production time, as we have to take into account the testing and store publishing processes.

Basically you can. Depending on the IT infrastructure and programs that are used, individual links have to be made.

Yes. All predefined KPI’s are shown in an individually prepared dashboard.

Basically we host the Tailor Made data on the Amazon AWS server as for the Mini Games. But here the server can be individually configured and interfaces to your own server are of course also possible.

Yes, we are specialized in integrating gamification elements like leaderboards, badges, levels, avatars etc. into existing e-learning solutions or new concepts.

Yes, but this always requires an agreement regarding infrastructure.

General

Your personal customer advisor will contact you when you send an inquiry.

German, English, French, Spanish, Italian, Serbian.

Your customer advisor will contact you within 24 hours.

Monday to Friday, 08:00 – 17:00 hours.

Yes, the exact details and costs will be discussed during a meeting.

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