Blog
Learn more about current digital trends, read about the development of gamification marketing or get tips on suitable implementation strategies.
7 ways one-time buyers become loyal customers
Have you ever been so impressed by a product or service that you just had to tell your friends or colleagues about it? You bet! Satisfied customers often become brand ambassadors who not only repeatedly purchase from a vendor, but also tell others about it.
How Gamification Boosts Your App Marketing in Retail
With gamification, it’s easy to bridge the gap between the digital world and brick-and-mortar retail. Are you ready for the next step in your app marketing?
Is Gamification the Future of Metaverse Marketing?
From the here and now to its final form, the Metaverse builds on existing technologies and trends. Gamification could be the link that carries marketing activities into the future.
How to use gamification to improve your click-through rate (CTR)
Your CTR tells you how many people see your ads – and how many of them click on them. Gamification helps increase CTRs and ensures business growth.
How to convert cold leads to warm ones
Lead generation is an important step in marketing. But how do companies convert cold leads into potential customers? Read more.
How to decrease the Bounce Rate on your webpage
By improving a single metric – bounce rate – you can increase the performance of your website or web store and improve its ranking in search engines. Learn how!
Perfect time for an Engagement Boost: 5 ideas for your Easter campaign
Use Easter to pick up your customers along the Customer Journey. Play out creative ads for your products, engage your digital audience, and collect valuable first-party data.
Playable ads and what you need to know about them
Playable ads are one of the most popular ad formats. We’ll provide you with an overview of playable ads and how to embed them into your marketing plan for 2022.
The importance of personalization in marketing
Personalization will become the most important driver for marketing success within the next 4 years. Find out what personalization means, how to use it correctly and how to stay ahead with your business here.