Are you satisfied with your clickthrough rate? A low CTR could indicate poorly-targeted sales campaigns, unclear calls to action (CTAs), broken code or links, or a confusing layout. Gamification can help improve your CTR significantly. Look at five strategies that helped companies enhance their sales campaigns.
By 2025, Generation Z will represent the largest market segment and the most significant consumer group worldwide, and they pose completely new challenges for brands and marketing. Only those who understand the desires, visions, and needs of this generation, those born between 1997 and 2012, will be able to attract and retain them as customers.
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