Category: Use Cases

Volvo Advent Calendar

Volvo Trucks needed a quick boost in the number of leads and newsletter signups so they could promote their seasonal offerings in a cost-effective and straightforward manner.

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ifolor Glückskalender

Ifolor needed a quick boost in leads and newsletter signups so they could promote their products around the traditionally strong holiday season.

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Thurgau Tourism

Thurgau Tourism needed a quick boost in the number of leads and newsletter signups so they could promote their seasonal offerings in a cost-effective and straightforward manner.

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EWZ Rundfunk Swipe Quiz

With the help of Brame’s gamification solution, EWZ ran a campaign that boosted consumers’ engagement with the brand throughout the duration of the Rundfunk.fm music festival. The game ran daily from 15.00 until 12.00 on the following day, and the winners – who were picked from the pool of registered leads – received free entry to Rundfunk.fm.

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Homegate Guess The Picture

Homegate is one of Switzerland’s best property search engines, ideal for those looking to buy, sell or rent houses, apartments, and real estate across the country. In order to engage their visitors, Homegate reached out to Brame in search of a gamified solution – and Brame delivered a Guess The Picture game tailored to their exact needs. Tasking the players with identifying the parts of Zürich – and awarding the fastest and most accurate responses – made for a really thrilling experience everyone could enjoy!

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Seat Spin The Wheel

To celebrate SEAT’s 70th anniversary, SEAT developed a wheel of fortune together with Brame to increase interaction around the new landing page. The goal was to generate leads and bring potential customers to the dealer with immediate profits.

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Swiss Ice Hockey Cup – HatTrick

In collaboration with Ringier Sports, the Swiss Ice Hockey Cup and their official sponsors (Zurich insurance, Tissot, HEV and Blick), Brame has launched the HATTRICK shootout game in October 2019. The app and landing page game opened up further sponsoring possibilities and raised additional awareness for the tournament.

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Bank Eki Swipe Quiz

Bank Eki made a quiz campaign containing a series of savings plan question. In return for their participation and registration, players were granted a chance to win a great chance to win a starting credit of CHF 500.00 – or win instant prizes in the form of exclusive bath towels.

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MPREIS Quiz

With the help of Brame’s software, MPREIS launched a successful 2-week campaign with the goal of reinforcing their brand image and expanding their lead list. MPREIS chose to create a quiz inspired by the Euro Cup 2021, and awarded a number of attractive prizes to lucky participants who answered all the questions correctly.

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Interlaken Adventurer Type

The Interlaken vacation region has launched a gamification campaign for the autumn vacations to attract young, adventurous people to the region. In a personality test with a Swipe mechanism, the target person could find out which adventure type he or she is and win appropriate prizes. With this campaign, Interlaken Tourism is increasing its commitment to the autumn vacations and can thus present its adventure and hostel offer.

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